Introducing the NEW Real Estate Lab!

With the launch of the REL Acquisitions Platform, our brand just got a renovation.


Meet the New Brand


We're excited to introduce you to the new REL. We unveiled our new brand and logo on January 15, 2022 at our sold-out REL Conference.



“Our original 4-color logo has been retired in favor of a clean look that's simple and innovative - what REL strives to be.” - Stephen Nagrant, REL's Chief Marketing Officer

We're so grateful for all of your support over the last 2 years as we worked on evolving our Excel Multifamily Deal Analyzer into a comprehensive real estate investing tool.


REL is still Real Estate Lab, but we believe this modern look better represents our company and products moving forward.


Color Palette

Logo Usage


Brand Extensions


We're taking REL to the Moon and we wouldn't get there without your continued support!


Cheers to helping you be the most successful you can be in 2022.

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